News and Events for the Mobile Marketing, Payments, and Technology Industries

Four Reasons Mobile Marketers Need Unbiased Third-Party Marketing … – ADOTAS

Four Reasons Mobile Marketers Need Unbiased Third-Party Marketing …ADOTASADOTAS — Third-party measurement is popular in desktop advertising. Large, well-known players such as Doubleclick have provided this service for some time. In mobile advertisi…

Amobee Takes the PULSE of 3D Mobile Advertising – Mobile Marketing Watch

Amobee Takes the PULSE of 3D Mobile AdvertisingMobile Marketing WatchAmobee Takes the PULSE of 3D Mobile Advertising 300×103 Amobee Takes the PULSE of 3D Mobile Mobile ad giant Amobee is sounding the horn today about the next generation launch of its 3…

Millennial Media Raises Curtain on the Millennial Media Exchange – Mobile Marketing Watch

Mobile Marketing WatchMillennial Media Raises Curtain on the Millennial Media ExchangeMobile Marketing WatchMillennial Media Raises Curtain on the Millennial Media Exchange Punctuating a bustling Wednesday morning for mobile advertising news, Millennia…

Adobe Target expands for digital marketers, mobile advertising – ZDNet (blog)

Adobe Target expands for digital marketers, mobile advertisingZDNet (blog)Adobe says the update will make it easier for marketers to achieve their digital marketing and revenue goals, and content can now be changed with a "few, simple clicks"…

Mobile Essential for Attracting Young Auto Buyers: J.D. Power

Though few people will buy a car without a test drive, one of the most important elements of luring a young shopper into a dealership for that test drive is mobile marketing, according to the latest J.D. Power Research. Nearly one-half (47 percent) of Generation Y automotive Internet users (AIUs) depend on their smartphones in their shopping process, which is more than any other demographic, according to the...

« Previous Entries Next Entries »

Home | Privacy Policy | Terms of Use | © 2012 MSE Marketing LLC, All Rights Reserved.