GlobalPlatform Membership Grows With Global Mobility Solutions Provider Mahindra Comviva

London, UK – April 07, 2014: GlobalPlatform, the organization which standardizes the management of applications on secure chip technology, is pleased to welcome Mahindra Comviva as its newest member. Mahindra Comviva is among the top 3 mobile financial technology providers across the … Continue reading

Majority of Marketers Call Mobile Plus Data a ‘Game Changer’ – Marketing Pilgrim

Majority of Marketers Call Mobile Plus Data a 'Game Changer'Marketing Pilgrimmobile transforms biz A mobile phone works two ways; it both sends and receives messages of all kinds. Both are helpful to the consumer. Mobile marketing also works in… Continue reading

Reaching "3G blind-spots" in Africa with mobile marketing – Bizcommunity.com

Reaching "3G blind-spots" in Africa with mobile marketingBizcommunity.comWith a growing percentage of the global population using mobile phones and the ability to use internet based apps through Wi-Fi and 3G, we as marketeers have many option… Continue reading

TapSense Offers Free Consulting to Mobile Marketers Navigating Apple’s New … – PR Newswire (press release)

HD ReportTapSense Offers Free Consulting to Mobile Marketers Navigating Apple's New …PR Newswire (press release)SAN FRANCISCO, Sept. 12, 2013 /PRNewswire/ — Today, TapSense, a leading mobile marketing platform, announced it will offer compliment… Continue reading

Seven Do’s and Don’ts of Mobile App Marketing [Infographic] – MarketingProfs.com (subscription)

MarketingProfs.com (subscription)Seven Do's and Don'ts of Mobile App Marketing [Infographic]MarketingProfs.com (subscription)The mobile app market is fiercely competitive. Only businesses that create fresh, useful, and original apps will succee… Continue reading

Fiksu: Mobile App Marketing Costs Continue to Climb – Mobile Marketing Watch

Fiksu: Mobile App Marketing Costs Continue to ClimbMobile Marketing WatchFiksu Mobile App Marketing Costs Continue to Climb 300×300 Fiksu: Mobile App Marketing Costs Continue Fiksu today published its latest Fiksu Indexes, which indicate the cost to ac… Continue reading

AirWatch and Appthority Partner to Help ‘Manage Mobile App Risk’ – Mobile Marketing Watch

AirWatch and Appthority Partner to Help 'Manage Mobile App Risk'Mobile Marketing WatchWith the number of security threats and risks targeting our mobile devices almost as numerous as the apps at our disposal, many security industry experts are … Continue reading

AirWatch and Appthority Partner to Help ‘Manage Mobile App Risk’ – Mobile Marketing Watch

AirWatch and Appthority Partner to Help 'Manage Mobile App Risk'Mobile Marketing WatchAirWatch and Appthority Partner to Help Manage Mobile App Risk 300×83 AirWatch and Appthority Partner to With the number of security threats and risks targeti… Continue reading