New York City, NY, Oct. 7.2017 – evania video, a leading publisher management platform in the video advertising industry, announced the integration of Protected Media digital security technology. The partnership will provide evania video with advanced cyber security tools in order to reach the most effective defense against ad fraud.
The topic of fraudulent traffic has been a concern among digital ad buyers and marketers, and the issue is even more acute in programmatic. Sophisticated evaluation of the legitimacy of ad impressions and precise data verification is a powerful way to go to assure high media quality.
?“We are proud to provide evania video with the in-depth information, at the impression level, required to diagnose problematic traffic”, said Amichai Zuntz, Executive Vice President at Protected Media. “We are gratified to be working with successful digital marketing suppliers like evania video, who take special measures to verify and ensure that the online traffic they bring results in solid sales leads.”
Our ongoing commitment to maintain the highest standards of inventory quality has lead us to partner with Protected Media. We look forward to using their protective solutions to help us ensure that we continue to meet and exceed the highest industry quality standards .” said Oded Shoham, CEO at evania video GmbH.