Mobile marketing not a tech toy, it’s the height of CRM – Pizza Marketplace.com (blog)

Mobile marketing not a tech toy, it's the height of CRM
Pizza Marketplace.com (blog)
According to an article in Forbes, Forrester Research's Ted Schadler predicts the mobile engagement services market will be worth $32.4 billion by 2018. That figure alone should convince you that a brand which doesn't engage customers via mobile in the 

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